Discover the Amazing
Power of
Carefully Crafted Copywriting
In the copywriting field one old saying is always laughed
at … "Sticks and stones can break my bones, but
words can never hurt me." Why? Because advertising copywriters
know the truth. Words have a huge influence on us all. They
lift your spirits, make a bad situation better, motivate you
to keep going, and - words used in copywriting - entice a
customer to buy.
Especially on the web, copy is the key to our buying
decisions.
Copywriting Holds the Power to Intrigue Customers
or Send Them Packing
Where does the difference lie? Why is it that certain words
used in advertising create a desire to buy and others fall
flat? It all revolves around copy optimization: the emotional impact of copywriting
on your specific target customer.
Which of these web copywriting samples is more
compelling to you?
The copy on the right is optimized for a specific target customer. It addresses
the emotional side of being a parent, employee and general
member of the Rat Race.
Copywriting that speaks directly to your
customers - in their language and on their emotional level
- is what converts.
Does your site have good copy optimization?
It doesn't happen by accident. As your copywriting agency, we'll ask the right questions
to draw out information from you about your customers. From
there, copy is crafted that makes you the obvious choice for
your site visitors and answers their most pressing question,
"What's in it for me?"
Whether you want copywriting for you or need help with doing
it yourself, you'll find a variety of copywriting services
and training options.
Copywriting
Services - Know what you want to say but aren't
quite sure how to phrase it? Completely lost as far as copywriting
goes? Contact us and we'll do offline and web copywriting
for you!
Search Engine
(SEO) Copywriting - Want to impress the search engines
AND your site visitors? Search engine (SEO) copywriting
does the trick.
PPC Copywriting
- If you can't get people to click your PPC ads, nothing
else will matter. It all boils down to 95 little characters.
Catalog
& Ecommerce Copywriting - Inspire more visitors
to click those “buy” buttons and increase your
catalog sales with persuasive catalog & ecommerce copywriting
for shopping sites and print catalogs.
Consulting- Need straight-forward answers about conversions? Want a brainstorming partner to iron out marketing and copywrtiting strategies? Expecting better results from a campaign than you got? From planning to testing and everything in between, we can nail down the answers during consulting sessions.
Copywriting
Training - Learn from SEO copywriting veteran, Karon
Thackston. Self-paced, tutor-assisted and onsite training
options are available.
Copywriting
Reviews - Written copy, but need professional feedback
to make sure it's the best it can be? We'll point out weak
spots and offer suggestions on how to fix them.
| "The results have far exceeded my expectations.
Hiring Marketing Words to rewrite the ProviderWatch copy
was money very well spent…no, not spent…money
well invested. To see these kinds of improvements in such
a short amount of time is very exciting." -- Cindy
Wren, ProviderWatch |
Contact
us today with the details of your project. We'll
gladly provide you with a free estimate on copywriting. You'll
shortly be on your way to copy that converts better and ranks higher than ever!
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